When you hear the name Oxgut, images of beautifully crafted, resourceful designs might not immediately come to mind. However, that is exactly what the Oakland-based startup is known for, as we learned during their visit to the Feldman office in July 2016.
The unusual name, a nod to the first fire hose made in Ancient Greece, is a tongue-in-cheek reference to the materials from which LauraLe Wunsch produces her enterprising creations. Wunsch salvages “retired” California fire hoses deemed unsafe and re-purposes them into products as practical as they are aesthetically compelling: floor mats, industrial loungers, hammocks, tote bags, and most recently a firewood carrier.
LauraLe realized the problematic reality of sending the non-biodegradable material to landfills at the end of their careers and believed in their potential to live up to high end design. The hoses, not only striking in hue and texture, each have distinctive markings and history the designer knew deserved to be honored. As if the Oxgut offerings weren’t an enticing enough concept, a portion of the Kickstarter-funded brand’s profits go directly to The Children’s Burn Foundation. Suffice to say; Wunsch left the FA team feeling both inspired, and eager to find their own ways to re-purpose unconventional materials into beautiful, useful creations.
Shop the products and find out more about the one-of-a-kind designs at https://www.oxgut.com/